How Berceau Magique increased their conversion rate by 40%
thanks to their customers' videos
Berceau Magique was looking for a simple and authentic way to show young parents and their children using their products in real life.
The site wanted to take its video content strategy to the next level to improve engagement and the user experience on its digital platforms.
The goal: create reassuring and relatable videos to drive engagement on social media and boost conversions on their product pages.